NEWS RELEASE

OCTOBER 2009

BRITISH BUSTS GET A BOOST WITH ‘BREASTOX’

FORGET ‘sweatox’ or ‘Boytox’, the new trend emerging in the usage of the anti-ageing jab is ‘Breastox’ – or Botox for your breasts.

Botox, when injected into the décolletage, can reduce the appearance of wrinkles and lift and tighten the chest area around the breasts, leaving smoother, younger-looking skin.

Transform, the UK’s largest cosmetic surgery group, is now offering this treatment at its 24 clinics nationwide after a surge in enquiries from sun-worshipping women desperate to erase the tell-tale signs of sun-damage and ageing.

Gwen Davies, Transform’s Non-Surgical Group Manager, comments, “Wrinkles on the chest area are very ageing and a dead giveaway to a ladies’ age, and sun worshippers are most likely to suffer deeper set wrinkles.

“Sun damage rapidly ages the skin, leaving it wrinkly and saggy and unfortunately, while many women are cottoning on to wearing an SPF to protect their faces, they’re not paying the same attention to their chests.

“Botox is now an accepted form of anti-ageing for the face, but our practitioners are constantly researching new ways it can be used to create a more youthful look on other parts of the body.

“Women who have had ‘Breastox’ – as we’re calling it – have experienced fantastic results, including smoother skin, and tighter, firmer breasts; especially when combined with other non-surgical treatments.”

For more information please call Sasha Blake at Brazen PR on

T: 0161 923 4994 M: 07809 554 333 or E: sasha@brazenpr.com